Lenticular Printing
Advantages of Lenticular Printing
The unique illusion of animation or three-dimensions is achieved through an exacting process that combines two-or-more images viewed by a specialized lens material.
When applied to your printed communications, this technology can enhance the beauty and effectiveness of your work, heightening the impact of photographs, graphic design and all types of advertising images—bringing the formerly static printed image closer to the motion we see in everyday life, while dramatically heightening the depth, color and overall sharpness of the images we see.
In a nutshell, here’s how these full-motion, holographic-type images work. 3D images display an image that appears to move when tilted, such as an eye opening and closing, or a person moving. It sometimes appears in movie posters displaying a transformation, as your point of view changes.
The way lenticular works is to mimic movement so our eye mistakes a flat, stationary image for a moving one, and thus is naturally attracted to it. We study these seemingly animated graphics longer and are more likely to remember the product or service the three dimensional image is selling.
OptiGraphics is your total solutions provider for all things lenticular. We are the FACTORY so you are dealing directly with the experts that have been producing 3-D pieces for over 40 years. Our excellent in-house staff of experts is here to help you produce images more dazzling and vivid than you ever imagined.
For over four decades, we’ve been the printing company that Fortune 500 companies seek out to handle their most challenging 3D and animated print assignments.
Options limited only by imagination.
The latest three-dimensional printing techniques turn murals, billboards, city lights, promotional stands, posters, trade show signs and other large-format printing that are already imposing into spectacular, head-turning conversation pieces that people will discuss and remember for weeks to come, all thanks to Optigraphics’ technological advances. OptiGraphics also offers a number of unusual products that incorporate the latest techniques — items like floor stickers, shelf liners and lamps! See the example to right of a large-format lenticular piece.
With our vast experience in all aspects of the printing industry, OptiGraphics’ friendly staff can gently guide you through the process of choosing between an array of printing options. We’ll share our experience – and the wisdom gained from working with thousands of clients over the years – to help you decide which 3D option is right for you. For many businesses, we’ve found that Holographic Promotional Displays offer a powerful, cost-effective option.
We can create eye-catching, promotional displays that will make customers stop and take a second look before completing their purchases, plus window displays that convert casual window shoppers into motivated buyers.
Lenticular point of purchase displays are an ideal solution. With animation and three-dimensional imagery, the eye of the consumer is automatically drawn to your product.
Professionally executed POP print jobs literally add dimension and movement. Standing out from the shelf is well worth the effort, because these moments are when customers make many of their most impulsive, high-margin purchases. So investing in the latest technology to create amazing signage, packaging or other methods of print-based advertising is a must.
Break through the clutter with Lenticular Printing.
Lenticular printing has a great impact on direct mail campaigns, see how in the case study below.
